DESIGN. CREATE. EMPATHY.
Jasmine Skarpfors
Jasmine Skarpfors
UX/UI Designer
HTML5/CSS3 Mastery
Product Design
Branding
Collaborative Team Player
UX/UI Designer
HTML5/CSS3 Mastery
Product Design
Branding
Collaborative Team Player
About Me
You’re probably thinking: ‘Not another portfolio…’ And you’re right. This isn’t just a showcase of my work—it’s a glimpse into the heart of my design process. I create experiences that speak to real people, with empathy, innovation, and a bit of unexpected flair. Each project you see here is a result of my passion for problem-solving and connecting with humans in meaningful ways.
You’re probably thinking: ‘Not another portfolio…’ And you’re right. This isn’t just a showcase of my work—it’s a glimpse into the heart of my design process. I create experiences that speak to real people, with empathy, innovation, and a bit of unexpected flair. Each project you see here is a result of my passion for problem-solving and connecting with humans in meaningful ways.
You’re probably thinking: ‘Not another portfolio…’ And you’re right. This isn’t just a showcase of my work—it’s a glimpse into the heart of my design process. I create experiences that speak to real people, with empathy, innovation, and a bit of unexpected flair. Each project you see here is a result of my passion for problem-solving and connecting with humans in meaningful ways.
It wasn’t always UX/UI design for me. As a matter of fact, it all started in project management, managing expectations and solving problems in Cape Town. But over time, I found myself more drawn to the creative side—the challenge of making things not just work, but work beautifully.
It wasn’t always UX/UI design for me. I started in project management, managing expectations and solving problems in Cape Town. But over time, I found myself more drawn to the creative side—the challenge of making things not just work, but work beautifully.
It wasn’t always UX/UI design for me. As a matter of fact, it all started in project management, managing expectations and solving problems in Cape Town. But over time, I found myself more drawn to the creative side—the challenge of making things not just work, but work beautifully.
Fast forward, and here I am, blending my passion for design with a deep understanding of how people think and interact with technology. Figma is the love of my life, and ever since we met, we've been translating user needs into intuitive designs. But my work is so much more than just the visuals; it’s about creating something that aligns with both user goals and business objectives.
Fast forward, and here I am, blending my passion for design with a deep understanding of how people think and interact with technology. Figma is the love of my life, and ever since we met, we've been translating user needs into intuitive designs. But my work is so much more than just the visuals; it’s about creating something that aligns with both user goals and business objectives.
Fast forward, and here I am, blending my passion for design with a deep understanding of how people think and interact with technology. Figma is the love of my life, and ever since we met, we've been translating user needs into intuitive designs. But my work is so much more than just the visuals; it’s about creating something that aligns with both user goals and business objectives.
My top 3 tools
Figma is my collaborative design platform of choice. I utilize it to work seamlessly with team members and clients, facilitating real-time feedback and design iterations. Its cloud-based approach streamlines the design process.
Figma
Figma is my collaborative design platform of choice. I utilize it to work seamlessly with team members and clients, facilitating real-time feedback and design iterations. Its cloud-based approach streamlines the design process.
Figma
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Figma is my collaborative design platform of choice. I utilize it to work seamlessly with team members and clients, facilitating real-time feedback and design iterations. Its cloud-based approach streamlines the design process.
Figma
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I use Jira to keep projects organized and ensure smooth collaboration. It helps me track tasks, prioritize design iterations, and stay aligned with team goals, turning ideas into actionable steps efficiently.
Jira
I use Jira to keep projects organized and ensure smooth collaboration. It helps me track tasks, prioritize design iterations, and stay aligned with team goals, turning ideas into actionable steps efficiently.
Jira
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I use Jira to keep projects organized and ensure smooth collaboration. It helps me track tasks, prioritize design iterations, and stay aligned with team goals, turning ideas into actionable steps efficiently.
Jira
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ChatGPT is my content generation and assistance tool. I leverage it for content ideas, copywriting, and problem-solving. It provides invaluable insights and suggestions that enhance the quality of my projects.
Chat GPT
ChatGPT is my content generation and assistance tool. I leverage it for content ideas, copywriting, and problem-solving. It provides invaluable insights and suggestions that enhance the quality of my projects.
Chat GPT
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ChatGPT is my content generation and assistance tool. I leverage it for content ideas, copywriting, and problem-solving. It provides invaluable insights and suggestions that enhance the quality of my projects.
Chat GPT
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Projects
Kind words from Clients & Colleagues
Testimonials
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
Viktor Frank
Product Expert, Quickchannel
"Jasmine, a UX superstar with a positive attitude, incredible attention to detail, and a willingness to share her knowledge, inspires and engages her colleagues in lectures, workshops, and in meetings with customers. It's no wonder that the platform looks and feels great."
Jonathan Sundqvist
Tech Lead, Ideam AB
"Jasmine has an incredible ability to thoughtfully and elegantly solve design challenges in innovative ways, while keeping the user experience at the forefront. What sets Jasmine apart is her rare combination of skills, since she not only excels in product and design but also has a good understanding of development, making her a bridge between different teams and stakeholders.
Robert Risberg
CPO, Quickchannel
"something goes here"
My design process (& what I can do for you!)
01
Discover & Define – Let's dig deep!
01
Discover & Define – Let's dig deep!
01
Discover & Define – Let's dig deep!
01
Discover & Define – Let's dig deep!
First things first—what are we actually solving? I dive into research, user insights, and stakeholder needs to get the full picture. Whether it's interviews, surveys, or deep dives into analytics, I’m all about uncovering those aha moments.
Services I offer: UX research, competitor analysis, user journeys, defining the product roadmap.
Time to get creative! I explore different concepts, sketch out ideas, and play around with structures that make sense for both users and business goals. Think of this as the brainstorming magic before the real magic happens.
Services I offer: Wireframing, information architecture, concept development.
02
Ideate – Think outside the box…
02
Ideate – Think outside the box…
This is where the fun begins—turning ideas into beautiful, functional designs. I create high-fidelity prototypes that look and feel like the real deal, making sure everything is intuitive, accessible, and on-brand.
Services I offer: UI design, prototyping, accessibility audits, design systems.
03
Prototype & Design – It's getting real
03
Prototype & Design – It's getting real
No design is complete without validating your creation! I gather feedback, run usability tests, and analyse what works (and what doesn’t work) to refine the experience. The goal? A product that users can't wait to get their hands on.
Services I offer: Usability testing, A/B testing, accessibility reviews.
04
Iterate – Fine-tuning to perfection
04
Iterate – Fine-tuning to perfection
Once the design is polished and approved, I work closely with developers to ensure everything is implemented smoothly. Communication is key—so expect design presentations, interactive prototypes, and lots of collaboration.
Services I offer: Developer handover, design documentation, ongoing support.
05
Handover – Teamwork makes the dream work
05
Handover – Teamwork makes the dream work
The big moment! But my work doesn't necessarily stop here. I can monitor how things perform, gather insights, and suggest future improvements to keep your product evolving. Because your product should be an ongoing investment.
Services I offer: Post-launch optimisation, design audits, ongoing consultation.
